The global cosmetics industry continues to go from strength to strength. In the U.S. market alone, the sector was worth a staggering $17.7 billion, which was up six percent on the previous year. New skincare products accounted for 45 percent of that rise, thanks to exciting developments in the industry. As a result of rising sales, the demand for metal packaging solutions among cosmetics producers has never been greater.
The major manufacturers and brands are continually developing and launching new skincare and beauty products, which is great news for consumers. But manufacturers of the metal packaging solutions required to bring these products to market have to keep up with the changing market. It’s not just the global corporations that require these solutions; more and more independent suppliers and manufacturers are getting involved.
Consumers in certain parts of the world are used to buying single-use cosmetics in plastic packaging, for example. While this is great for the industry, it has serious implications for the environment. Increasingly, the people who buy cosmetics on a regular basis want three things: convenience, value for money and eco-friendly packaging. Thankfully, there are five solutions that tick all three boxes.
While cosmetic containers are usually made of plastic, glass or metal, the closures used to seal them tend to be made from aluminum or stainless steel — particularly with premium products. There is an aesthetic quality delivered by metal that just can’t be replicated with plastics.
These five cosmetics packaging solutions not only deliver a premium aesthetic, they are far more eco-friendly than plastic alternatives.
1. Aluminum Tubes
Squeezable, collapsible aluminum tubes are proving very popular with both the cosmetics and food industry right now. Perfect for relatively sensitive skincare products, aluminum tubes protect the contents from contaminants such as dirt, dust, light and moisture. These particular solutions make dispensing the contents very easy indeed, and they can be branded to look professional and eye-catching.
Customizing aluminum tubes is now easier than ever, thanks to the wide range of colors, prints and shapes that are available. And making these products distinctive is relatively straightforward, as there are several specialized design options available, including multicolor coatings, matt and gloss finishes, pearlescent effect and glitter effect.
2. Aluminum Bottles
Aluminum bottles provide a safe, sturdy and attractive packaging solution for a range of cosmetic products and perfumes. They are ideal for certain skincare creams and lotions, as they are impervious to air and liquid when they’re sealed with a secure closure.
Aluminum bottles deliver a stylish, premium finish that other materials can’t replicate. They remain cool to the touch and are available in a wide range of profiles. Customizing aluminum bottles is a relatively simple process, which is great for large companies with very distinctive brand visuals. And of course, these great-looking packaging solutions are environmentally friendly and completely recyclable.
3. Unishell Closures
Unishell® closures are exclusive to metal closures specialists Tecnocap. Ideal for premium products, these stunning closures can be branded in many ways to enhance the overall product. The threads inside the cap are completely hidden from view, giving it a smooth and elegant finish.
Choosing Unishell® gives manufacturers and suppliers in the cosmetics industry the ability to extensively customize their final products. These unique caps can be coated, embossed, colored or printed on using lithographic techniques. It’s even possible to print color logos and photos onto these premium closures.
4. Aluminum Continuous Thread Screw Cap
Aluminum continuous thread screw cap closures are popular with cosmetics manufacturers because of their anti-corrosion properties. While the thread is visible on the outside of the cap, this adds to the character of the product. Lightweight, recyclable and suitable for a range of printing and embossing procedures, the continuous thread screw cap is as versatile as it is aesthetically pleasing.
This particular type of closure offers manufacturers the chance to customize their product caps with relative ease. It’s relatively easy to adjust the size of the closure to fit bespoke bottles and tubes. It also comes with a sealing gasket for added protection, made from foam or plastisol — ensuring cosmetics can be securely vacuum-sealed.
5. Continuous Thread Tinplate Screw Cap
The continuous thread tinplate screw cap is still used in various industries, but it has now largely been replaced by the aluminum screw cap in the cosmetics sector. This popular cap features a traditional design that many manufacturers actually prefer — partly because of the visible thread on the outer surface. Available in many different heights, diameters and profiles, the continuous thread tinplate screw cap is particularly effective with vacuum-sealed cosmetic products.
This flexible metal closure offers the ideal combination of practicality, visual appeal and protection. Not only is it easy to open, it is suitable for most printing and embossing techniques. And the addition of a foam or plastisol sealing gasket ensures vacuum sealing is never a problem.
While the cosmetics industry is continually evolving, the metal packaging manufacturers that support the sector are always keeping up with the latest developments. While the basic principles of these popular packaging solutions remain the same, constant research and development ensures cosmetics packaging is improving all the time.